Peterborough Humane Society receives $25,000 donation from Friendly Fires

by | Media Releases |

PETERBOROUGH, ON (April 6, 2022)
The Peterborough Humane Society (PHS) has received a $25,000 donation from Alex Soubliere of Friendly Fires.
The $25,000 will be distributed to the Peterborough Humane Society’s Our Pet Project capital campaign to build the Peterborough Animal Care Centre (PACC). In recognition of this generous gift, the Memorial Patio will be named The Friendly Fires Patio. This Gift will also be recognized on the Donor Wall located in the lobby of the new PACC as Alex Soubliere & Family / Friendly Fires. The Friendly Fires Patio will be utilized for education sessions, business meetings and for staff and public use.


Soubliere Family

“We are so very fortunate to have such a dedicated, hard working and committed team at the Peterborough Humane Society that goes above and beyond caring for animals. The fact that they have spearheaded an initiative to have a new world class animal care facility built right here in our city is a testament of just how great this team really is.” shares Alex Soubliere of Friendly Fires “My entire family, including our Portuguese water dog Olive, is very happy that we could help contribute to the new Animal Care Centre and we hope this helps encourage others to do so as well.”


Peterborough Animal Care Centre Build March 2022
Peterborough Animal Care Centre Build March 2022

“Support from local businesses like Friendly Fires and individuals like Alex and his family are incredibly important to the success of this project. This new Centre will put Peterborough on the map in regards to setting a new standard in animal wellness & care, which in turn will also support our local businesses and community. We are extremely grateful for these relationships, they are what makes our region so amazing!” says Shawn Morey, Executive Director at Peterborough Humane Society.

The Peterborough Animal Care Centre will be over 24,000 square feet and include a state-of-the art Animal Adoption & Education Centre, Publicly Accessible & High-Volume Spay/Neuter Clinic and a Provincial Dog Rehabilitation Centre. To learn how you can contribute, please visit

Media Contact: Kassie Graham, Marketing & Communications Coordinator, Peterborough Humane Society | cell: 705.872.1648